The Traditional Main Street Reinvented 
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationRancho Cucamonga, California, United States
ClientForest City Development
Size147 acres

A decade after completing Victoria Gardens, the owner looked to refresh the project to maintain its relevancy. SWA redesigned a three-block streetscape and plaza along Monet Avenue. The focus is on the next generation of users, with a shopping environment that highlights the social landscape and blurs the lines between retail and recreation. The design scope included landscape, paving, fountains, site furnishings, and art interventions, using drought-sensitive planting, high-efficiency irrigation, and innovative stormwater treatment.

This 147-acre downtown combines the best traditions of Western American town centers with the social and planning demands of the early 21st century. Retail, office, residential, civic, and cultural uses are placed within the landscaped urban experience of a traditional main street environment. The landscape framework for Victoria Gardens is a grid of local streets and sidewalks with a town square, plazas, paseos, and parks distributed throughout the downtown district. The streetscape trees are planted in beds of native shrubs and groundcovers to enhance the garden heritage of the project.

Rancho Cucamonga, located in the Inland Empire, is expected to grow by about four million people in the next 15 years. The area has a rich history dating back to the mid-19th century. Six major trade routes passed through the area including the El Camino Real (which connected the missions by a day’s travel), Santa Inez Trail (a major trade route connecting the Colorado River to the settlements out West), and Route 66 (the major vehicular route for the mass migration westward during the dustbowl and post WWII era).

As you enter the site for Victoria Gardens, a formal Date Palm grove calls back to the region’s agrarian roots while creating an identity from the nearby I-15 freeway. The downtown area is framed by parking lots containing linear planters of Bradford Pears creating an orchard-like effect. Both North and South Main Streets are lined with London Plane trees, which have a rustic quality that celebrates the passing of seasons through their fall colors. Other arterial streets are lined with California Peppers, Eucalyptus, African Sumac, and Aristocrat Pear.

Related Projects

Ambleside Mixed-Use Development

Landscape improvements for this new mixed-use development integrate and enhance the streetscape improvement measures the city of West Vancouver is currently implementing, providing a vibrant and pedestrian friendly landscape along the entire perimeter of the site. The landscape design for the 1300 Block, Marine Drive South at Ambleside Village Centre contribut...

Santana Row

SWA provided full landscape architectural services for the development of a neo-traditional town center near downtown San Jose. The client’s vision called for a variety of design styles to create a town center with an impression of growth over time. This theme is expressed in building elevations as well as landscape design. The restaurants and boutique r...

Innovation QNS

In the heart of Astoria, Queens, Innovation QNS transforms an underperforming light industrial district into a mixed-use neighborhood. Envisioned as a “15-Minute City,” the development blends affordable and market-rate housing, office space, hotels, retail, entertainment, and community facilities, served by multiple subway and bus lines providing access to Mid...

Chase Center Entertainment District

Chase Center, the new Golden State Warriors’ arena, anchors and enlivens San Francisco’s emerging Sports and Entertainment District. Integrated along a transit corridor within a formerly industrial part of the city, this new 24/7 facility offers a venue for events of many scales as well as a central public open space that doubles as the neighborhood’s outdoor ...

Federal Reserve Bank of Dallas

This office building’s roof garden celebrates a potent image of the native Texas landscape: the level, grass-covered plains emerging from a wooded riparian area. A design vocabulary of native, drought-tolerant plant materials, especially selected to react to light and air movement, reinforces this design approach. The project serves as a two-acre rooftop garde...

Avenida Houston

For many visitors, the George R. Brown Convention Center serves as Downtown Houston’s gateway. Ahead of hosting the Super Bowl, city officials sought to transform the convention center’s uninspiring eight-lane drop-off into a pedestrian plaza for civic enrichment, art, and leisure. SWA took on this ambitious 140,000-square-foot redesign, converting five city b...

Huamao Center

Huamao Center adds a major civic destination to the edge of Suzhou’s old town. Occupying 23.5 acres along the historic Shantang Canal, the project layers retail, office, and hospitality space into a human-scaled district rooted in the area’s history of water-based commerce, known for its classic Jiangnan water-town architectural style, with narrow lanes and st...

Brentwood Town Centre

Following SWA’s development of a 2013 master plan for a new town center adjacent to the existing Brentwood Shopping Mall, the firm was enlisted to design the project’s public realm and expand its role as an integrated, sustainable, urban community. With key connectivity to main vehicular arteries and a high-speed train line, the new development functions as a ...