SWA was tasked with creating a neighborhood gathering space and exterior dining hall that is an exercise in contradictions — open and welcoming, while able to be walled off. By blending urban planning, landscape architecture, interior design, and architecture with an understanding of retail real estate, the team was able to quickly establish development yields and comprehensive visions for the site. This method can help clients establish land value and facilitate real estate transactions, as occurred in this instance after an intensive retail placemaking workshop. Taking plans a step further, SWA created a comprehensive vision for the landscape that was used by developers to help gain the support of residents and businesses.
To embrace the neighborhood’s signifiers without using symbols, the answer was art: in the forms of security, cultural identity features, and welcoming gathering spaces. In addition to custom fencing depicting the native plants and weeds that existed across the site pre-development, the act of opening the gates is a play on lifting back the weeds that represent the neglect this underserved neighborhood once experienced. Despite a series of construction challenges, the result is a vibrant outdoor space rooted in the local Long Beach community’s cultural character.
Avenida Houston
SWA and the architect’s narrative of nature and industry united underscores the design of the new 140,000-square-foot (3-1/2 acre) Avenida Houston plaza, adjacent to the freshly renovated George R. Brown Convention Center in downtown Houston. Key to the theme of nature as it plays out in this new events space is the famous central flyway that offers hundreds o...
City Creek Center
In the heart of Salt Lake City, City Creek Center is the retail centerpiece of one of the nation’s largest mixed-use downtown redevelopment projects. This unique fashion and dining destination includes a new two-story retail center and over 500 residential rental units over four levels of underground parking, all within a downtown setting that features s...
Rodeo 39
As larger big-box companies continue to close their brick-and-mortar stores, each leaves behind a sizable void within the communities these centers once served. Rodeo 39, seeks to break the models of traditional retail that are founded on convenience and visibility and shift the focus to community aspirations and user experience.
The 31,000-square-foot ...
Santana Row
SWA provided full landscape architectural services for the development of a neo-traditional town center near downtown San Jose. The client’s vision called for a variety of design styles to create a town center with an impression of growth over time. This theme is expressed in building elevations as well as landscape design. The restaurants and boutique r...