Zoning Incentive Works Well for Everyone 
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationManhattan, New York, United States
ClientDouglaston Development
Size.2 acres

A new residential tower has risen across the street from the Empire State Building. As a zoning incentive, a new public plaza was included to attract and accommodate the area’s tourists as well as its diverse office and residential neighborhood. The space is defined by a clean, contemporary design composition of spaces, elements, and custom furniture meant to foster social seating. With very little sunlight available, the design has embraced glass-enclosed light elements such as pylons, feature walls, wall coping,s and in-ground linear fixtures to enrich the environment. Given the dearth of open spaces in the area and the high demand that was predicted through extensive research, a strategy for public seating choices was employed. A long distinctive banquette and entrance path is an armature from which shaded gardens, picnic tables, and a raised seating overlook are arranged. The plaza has become an oasis of social activity throughout the day and brings tourists and hard-core New Yorkers together in a communal setting.

Related Projects

Qingdao SIIC International Financial Center

Qingdao is the birthplace of Tsingtao Beer and, for over 20 years, the Tsingtao International Beer Festival was held on this site. SWA played a crucial role in preserving the community’s cultural landmark status as the land surrounding the festival site was transformed into a new urban campus and transit hub. Recently completed, the Qingdao SIIC International ...

La Via

Embracing the legacy of Scottsdale and re-imagining its development possibilities, La Via is positioned as a village of the future that looks beyond simple mixed-use functionality. By aggregating innovation-centric businesses, artists-in-residence, and a rich network of open spaces, La Via will engender unique associations and collaborations that will propel N...

Jianhua Mixed-Use Center

Located at the Western base of Baiyun Mountain, this mixed-use center captures the landmark peak’s influence on the site. In contrast to a modern architectural facade, the fluid and organic landscape suggests the erosion of the preexisting baserock by the adjacent creek. Stone is the main landscape material, and CNC technology is used to accomplish the organic...

Monet Avenue 2.0 at Victoria Gardens

A decade after completing Victoria Gardens, the owner looked to refresh the project to maintain its relevancy. SWA redesigned a three-block streetscape and plaza along Monet Avenue. The focus is on the next generation of users, with a shopping environment that highlights the social landscape and blurs the lines between retail and recreation. The design scope i...

Bay Street Plaza

The new owner of Bay Street brought on SWA to reimagine this three-block retail street within the 18-acre Downtown Emeryville retail district. The new plaza and enhanced streetscape create a vibrant, pedestrian-friendly community hub to attract visitors, restaurants, and upmarket tenants.

The redesign encom...

Guangzhou Vanke Center

Guangzhou Vanke Center incorporates commercial, and office uses in an urban setting. To echo the “cascading” concept of the architectural design, the landscape architecture was inspired by the fluidity of water, as well as the unique local cultural heritage of dragon boats. The design provides for different types of social activity with variously scaled spaces...

Gubei Gold Street

SWA was selected to conceptualize, design, and realize a rare find in bustling Shanghai—a pedestrian mall (Gold Street). The corridor occupies three city blocks, is flanked by 20-story high-rise residential towers with retail at street level and book-ended by SWA-designed parks. Creating an iconic presence and enlivening the area, the mall features plazas, fou...

Hunter's Point Shipyard and Candlestick Point

Perched on the edge of San Francisco Bay, the Hunters Point Shipyard was an important naval manufacturing center for the WWI and WWII war efforts. The abandoned shipyard and Candlestick Point were combined into a new, mixed-use residential, retail and light industry development—the largest in San Francisco since WWII. Thomas Balsley Associates collaborated wit...