Armenia has set an initiative to increase global tourism and develop a site within its capital city with majestic views of Mount Ararat, where Noah’s Ark is purported to have landed. SWA developed a strategic plan based on several principles derived from the existing context of the site: first, to capitalize its proximity to important landmarks that allow for visual and physical links; second, to position land use strategically; third, to reference “Noah” with a museum plaza; fourth, to leverage graded topography for walkability and strategically hidden parking; fifth, to create an internal pedestrian loop; and lastly, to reference historical orchards throughout the site. The resulting vision creates a dynamic mixed-use public realm engaged in dining, entertainment, arts, and history within districts that represent the various cultural regions of Armenia.
NOAH is an integrated district that is viewed as a reverent destination and draws on the rich traditions of Armenian culture to preserve, celebrate, and promote the spirit of the Armenian people.
Downtown Cairo Planning & Revitalization
The Khedive’s Cairo is often referred to as the heart of modern Cairo. Laid out by Ismail Pacha in the late 19th century, the Khedive’s Cairo was a physical manifestation of the governmental and societal evolution that the Khedive envisioned for Egypt. Like many American and European cities, time and intense pressures of popul...
Suzhou Center
The Suzhou Center is a landmark urban space within the Suzhou Central Business District that embodies the spirit of the city of Suzhou as a gateway for intersecting old and new cultural and historic heritage. The successful combination of high-density development and ecological conservation will allow for Suzhou to transition to a garden city where state-of-th...
Dubai Opera District
The elegant and the everyday coexist harmoniously in Dubai’s new Opera District, is a stylish cultural destination set to promote culture and the arts, stimulate global exchange, encourage local talent, and serve as a vibrant events venue. Dramatic view corridors lead to both to the opera house and to the adjacent spectacle of the world’s tallest building—the ...
Yuzhu Riverfront Mixed-Use Development
Positioned along the Pearl River, Yuzhu’s landscape is shaped by the layered forces of geography, history, and industrial memory. The Yuzhu Riverfront Mixed-Use Development is organized along a north–south framework: a vibrant commercial and retail core anchors the waterfront, while the southern district is defined by ecological richness and a high-quali...