Armenia has set an initiative to increase global tourism and develop a site within its capital city with majestic views of Mount Ararat, where Noah’s Ark is purported to have landed. SWA developed a strategic plan based on several principles derived from the existing context of the site: first, to capitalize its proximity to important landmarks that allow for visual and physical links; second, to position land use strategically; third, to reference “Noah” with a museum plaza; fourth, to leverage graded topography for walkability and strategically hidden parking; fifth, to create an internal pedestrian loop; and lastly, to reference historical orchards throughout the site. The resulting vision creates a dynamic mixed-use public realm engaged in dining, entertainment, arts, and history within districts that represent the various cultural regions of Armenia.
NOAH is an integrated district that is viewed as a reverent destination and draws on the rich traditions of Armenian culture to preserve, celebrate, and promote the spirit of the Armenian people.
Downtown Jebel Ali Landscape Master Plan, UAE
Downtown Jebel Ali is a new development located 35 kilometers southwest of Dubai, along an 11 km stretch of Sheikh Zayed Road. Representing the first phase of a major mixed-use development on the outskirts of Dubai, the project includes two high-rise office buildings and two high-rise apartment buildings with access to Sheik Zayed Road. Mixed-use buildings and...
Lewis Avenue
In a city renowned for fantasy, the design of Las Vegas’ Lewis Avenue celebrates the local desert landscape and affirms the street as part of a real-world working district. It was one of the first projects to be implemented in Mayor Oscar B. Goodman’s 2000 Las Vegas Downtown Centennial Plan, aimed at revitalizing the historic downtown core. The City asked SWA,...
Suzhou Center
The Suzhou Center is a landmark urban space within the Suzhou Central Business District that embodies the spirit of the city of Suzhou as a gateway for intersecting old and new cultural and historic heritage. The successful combination of high-density development and ecological conservation will allow for Suzhou to transition to a garden city where state-of-th...
Shunde New City
The Pearl River Delta is the second largest bird migration delta and estuary in Southeast Asia. Preserving and restoring bird and wildlife corridors while also providing regional connectivity, transportation, and development options is at the pinnacle of today’s development challenges. In the Shunde New City Plan, urban development and nature are integra...