Armenia has set an initiative to increase global tourism and develop a site within its capital city with majestic views of Mount Ararat, where Noah’s Ark is purported to have landed. SWA developed a strategic plan based on several principles derived from the existing context of the site: first, to capitalize its proximity to important landmarks that allow for visual and physical links; second, to position land use strategically; third, to reference “Noah” with a museum plaza; fourth, to leverage graded topography for walkability and strategically hidden parking; fifth, to create an internal pedestrian loop; and lastly, to reference historical orchards throughout the site. The resulting vision creates a dynamic mixed-use public realm engaged in dining, entertainment, arts, and history within districts that represent the various cultural regions of Armenia.
NOAH is an integrated district that is viewed as a reverent destination and draws on the rich traditions of Armenian culture to preserve, celebrate, and promote the spirit of the Armenian people.
Shekou Promenade
A gateway for China’s open-door policy, Shekou has revitalized its fragmented and hazardous coastline into a dynamic six-kilometer promenade that masterfully captures the area’s cultural and natural essence.
The promenade repurposes the disconnected former industrial waterfront into a celebrated open space system with new recreation programs...
Envision Willowick
The Cities of Garden Grove and Santa Ana are developing a “vision” for redevelopment of the Willowick Golf Course site. This process explored conceptual land use options that are formed by community and stakeholder collaboration and input. The Visioning is intended to be used to guide the preparation of development plans for Willowick. The visioning...
Lewis Avenue
In a city renowned for fantasy, the design of Las Vegas’ Lewis Avenue celebrates the local desert landscape and affirms the street as part of a real-world working district. It was one of the first projects to be implemented in Mayor Oscar B. Goodman’s 2000 Las Vegas Downtown Centennial Plan, aimed at revitalizing the historic downtown core. The City asked SWA,...
Downtown Cairo Planning & Revitalization
The Khedive’s Cairo is often referred to as the heart of modern Cairo. Laid out by Ismail Pacha in the late 19th century, the Khedive’s Cairo was a physical manifestation of the governmental and societal evolution that the Khedive envisioned for Egypt. Like many American and European cities, time and intense pressures of popul...