Armenia has set an initiative to increase global tourism and develop a site within its capital city with majestic views of Mount Ararat, where Noah’s Ark is purported to have landed. SWA developed a strategic plan based on several principles derived from the existing context of the site: first, to capitalize its proximity to important landmarks that allow for visual and physical links; second, to position land use strategically; third, to reference “Noah” with a museum plaza; fourth, to leverage graded topography for walkability and strategically hidden parking; fifth, to create an internal pedestrian loop; and lastly, to reference historical orchards throughout the site. The resulting vision creates a dynamic mixed-use public realm engaged in dining, entertainment, arts, and history within districts that represent the various cultural regions of Armenia.
NOAH is an integrated district that is viewed as a reverent destination and draws on the rich traditions of Armenian culture to preserve, celebrate, and promote the spirit of the Armenian people.
Lewis Avenue
In a city renowned for fantasy, the design of Las Vegas’ Lewis Avenue celebrates the local desert landscape and affirms the street as part of a real-world working district. It was one of the first projects to be implemented in Mayor Oscar B. Goodman’s 2000 Las Vegas Downtown Centennial Plan, aimed at revitalizing the historic downtown core. The City asked SWA,...
La Via
Embracing the legacy of Scottsdale and re-imagining its development possibilities, La Via is positioned as a village of the future that looks beyond simple mixed-use functionality. By aggregating innovation-centric businesses, artists-in-residence, and a rich network of open spaces, La Via will engender unique associations and collaborations that will propel N...
Woodbine Master Plan
The project transforms the largest undeveloped tract within Toronto into an iconic and dynamic, fully integrated, transit-oriented mixed-use district. Capitalizing on the racetrack’s legacy and the site’s natural, cultural, and locational assets, the project is designed to become a new heart in Toronto.
The master plan includes a d...
Shunde Guipan River Waterfront
SWA participated in a competition reimagining 19-kilometers of the Guipan River waterfront in Shunde, China. While the Pearl River Delta is one of the fastest growing regions of Southern China, one of the many casualties of this growth was the delta itself. Presently, Shunde has a growing flooding problem enhanced by channelizing, condensing, and containing th...