A Dynamic Human Experience for the New Heart of Scottsdale
Vehicular Circulation & Parking Strategy/ cars are parked at edges to maximize the pedestrian experience at project core.
La Via is all about the pedestrian experience; a series of compressed and dynamic spaces form the framework for a mixed use village.
Taller office buildings at core are framed by shorter cafe and retail buildings to preserve the pedestrian experience
Buildings are kept to a relatively low height to create a comfortable pedestrian experience
Key Planning Principles
Master Plan Solar Orientation Study. Narrow Passos are shaded primarily by architecture.
Buildings are sited to create dynamic pedestrian spaces; from narrow paseos to the central plaza.
Pedestrian Life on La Via Central Plaza is rich and varied.
The Central Plaza is framed by residential, ground floor cafes, and hotel uses. It is a place for play and relaxation
The La Via Paseos are intimate places of art and discovery
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
Vehicular Circulation & Parking Strategy/ cars are parked at edges to maximize the pedestrian experience at project core.
La Via is all about the pedestrian experience; a series of compressed and dynamic spaces form the framework for a mixed use village.
Taller office buildings at core are framed by shorter cafe and retail buildings to preserve the pedestrian experience
Buildings are kept to a relatively low height to create a comfortable pedestrian experience
Key Planning Principles
Master Plan Solar Orientation Study. Narrow Passos are shaded primarily by architecture.
Buildings are sited to create dynamic pedestrian spaces; from narrow paseos to the central plaza.
Pedestrian Life on La Via Central Plaza is rich and varied.
The Central Plaza is framed by residential, ground floor cafes, and hotel uses. It is a place for play and relaxation
The La Via Paseos are intimate places of art and discovery
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationScottsdale, Arizona, United States
ClientJDM Ref Transition, LLC
SERVICE:
Size28 acres

Embracing the legacy of Scottsdale and re-imagining its development possibilities, La Via is positioned as a village of the future that looks beyond simple mixed-use functionality. By aggregating innovation-centric businesses, artists-in-residence, and a rich network of open spaces, La Via will engender unique associations and collaborations that will propel North Scottsdale into the future. Unique master planning and building massing integrates meandering pedestrian spaces and iconic plazas with the full spectrum of uses on site. This development moves past traditional Scottsdale models, blending innovation, art and community to  confidently assert itself as a new “desert jewel.”

Related Projects

Monet Avenue 2.0 at Victoria Gardens

A decade after completing Victoria Gardens, the owner looked to refresh the project to maintain its relevancy. SWA redesigned a three-block streetscape and plaza along Monet Avenue. The focus is on the next generation of users, with a shopping environment that highlights the social landscape and blurs the lines between retail and recreation. The design scope i...

City Creek Center

In the heart of Salt Lake City, City Creek Center is the retail centerpiece of one of the nation’s largest mixed-use downtown redevelopment projects. This unique fashion and dining destination includes a new two-story retail center and over 500 residential rental units over four levels of underground parking, all within a downtown setting that features s...

OCT Bao’an Waterfront Cultural Park

Bao’an Waterfront Park is an essential amenity for future residents of Shenzhen’s rapidly expanding Qianhai area, and is also an important connection between the urban fabric and the ocean. The key landscape frameworks for the park are its riverine interpretation aspects and water’s edge programs. The “Eco River” will bring water experiences into the green spa...

East Quarter Mixed-Use

Two neighborhoods that abut the Downtown Dallas Central Business District have been disconnected for years by derelict blocks and buildings. The East Quarter Mixed-Use development establishes a walkable retail, dining, and entertainment connection between the thriving Deep Ellum Farmer’s Market and highly programmed Arts District. The project included the pres...

Federal Reserve Bank of Dallas

This office building’s roof garden celebrates a potent image of the native Texas landscape: the level, grass-covered plains emerging from a wooded riparian area. A design vocabulary of native, drought-tolerant plant materials, especially selected to react to light and air movement, reinforces this design approach. The project serves as a two-acre rooftop garde...

Amber Bay

The Amber Bay residential development is located on a beautiful rocky promontory that is among the last available parcels along the Dalian shoreline, southeast of the city center. The project features high-end low density modern style residential development including single family villas, townhouses, and low-rise condominiums; shops and seafood restaurants on...

Poly Future City

As the first phase of a large development along a new subway line in Beijing, Poly Future City suggests what’s to come. A sleek sales center features an interactive landscape with water features punctuating its pavilions, which boast WiFi, heated seating, and power outlets, all solar-powered. For this temporary building and landscape, SWA took care to invest i...

Uptown ATX Master Plan

Previously a single-use, auto-centric office complex, Uptown ATX is a 66-acre transformation resulting in a transit-oriented, mixed-use neighborhood that further bolsters the burgeoning technology hub of Northwest Austin. Situated between the Charles Schwab campus and The Domain, the Uptown ATX master plan features 3.2 million square feet of workspace, 2.9 mil...