A Dynamic Human Experience for the New Heart of Scottsdale
Vehicular Circulation & Parking Strategy/ cars are parked at edges to maximize the pedestrian experience at project core.
La Via is all about the pedestrian experience; a series of compressed and dynamic spaces form the framework for a mixed use village.
Taller office buildings at core are framed by shorter cafe and retail buildings to preserve the pedestrian experience
Buildings are kept to a relatively low height to create a comfortable pedestrian experience
Key Planning Principles
Master Plan Solar Orientation Study. Narrow Passos are shaded primarily by architecture.
Buildings are sited to create dynamic pedestrian spaces; from narrow paseos to the central plaza.
Pedestrian Life on La Via Central Plaza is rich and varied.
The Central Plaza is framed by residential, ground floor cafes, and hotel uses. It is a place for play and relaxation
The La Via Paseos are intimate places of art and discovery
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
Vehicular Circulation & Parking Strategy/ cars are parked at edges to maximize the pedestrian experience at project core.
La Via is all about the pedestrian experience; a series of compressed and dynamic spaces form the framework for a mixed use village.
Taller office buildings at core are framed by shorter cafe and retail buildings to preserve the pedestrian experience
Buildings are kept to a relatively low height to create a comfortable pedestrian experience
Key Planning Principles
Master Plan Solar Orientation Study. Narrow Passos are shaded primarily by architecture.
Buildings are sited to create dynamic pedestrian spaces; from narrow paseos to the central plaza.
Pedestrian Life on La Via Central Plaza is rich and varied.
The Central Plaza is framed by residential, ground floor cafes, and hotel uses. It is a place for play and relaxation
The La Via Paseos are intimate places of art and discovery
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationScottsdale, Arizona, United States
ClientJDM Ref Transition, LLC
SERVICE:
Size28 acres

Embracing the legacy of Scottsdale and re-imagining its development possibilities, La Via is positioned as a village of the future that looks beyond simple mixed-use functionality. By aggregating innovation-centric businesses, artists-in-residence, and a rich network of open spaces, La Via will engender unique associations and collaborations that will propel North Scottsdale into the future. Unique master planning and building massing integrates meandering pedestrian spaces and iconic plazas with the full spectrum of uses on site. This development moves past traditional Scottsdale models, blending innovation, art and community to  confidently assert itself as a new “desert jewel.”

Related Projects

CSCEC Steel Headquarters Office and Museum

CSCEC Steel is a division of the world’s largest construction company, China State Construction Engineering Corporation Limited. CSCEC Steel is recognized as a leading global steel structure manufacturer; their projects include the CCTV Headquarters in Beijing, the Shanghai IFC, the new Abu Dhabi International Airport, and the 26th Universiade Main Stadium. To...

MKT Mixed-Use Development

The MKT mixed-use development is a truly Houstonian take on adaptive reuse, with a tilt wall industrial office park. Located in the chic and rapidly upscaling neighborhood of Houston Heights, this industrial, 1970s-era industrial remnant is being transformed: the buildings’ concrete shells remain, but are bisected by pathways that seem to surgically remove the...

Almaza Bay Beach Town

Located on the tranquil and pristine Mediterranean coastline in northwest Egypt, Almaza Bay Beach Town redefines the concept of a resort town. Seamlessly integrating the intimate and relaxed feel of a beach community with the entertainment and excitement of a walkable retail district, this mixed-use development offers an exceptional lifestyle that enriches the...

Avenida Houston

For many visitors, the George R. Brown Convention Center serves as Downtown Houston’s gateway. Ahead of hosting the Super Bowl, city officials sought to transform the convention center’s uninspiring eight-lane drop-off into a pedestrian plaza for civic enrichment, art, and leisure. SWA took on this ambitious 140,000-square-foot redesign, converting five city b...

OCT Bao’an Waterfront Cultural Park

Bao’an Waterfront Park is an essential amenity for future residents of Shenzhen’s rapidly expanding Qianhai area, and is also an important connection between the urban fabric and the ocean. The key landscape frameworks for the park are its riverine interpretation aspects and water’s edge programs. The “Eco River” will bring water experiences into the green spa...

Chase Center Entertainment District

Chase Center, the new Golden State Warriors’ arena, anchors and enlivens San Francisco’s emerging Sports and Entertainment District. Integrated along a transit corridor within a formerly industrial part of the city, this new 24/7 facility offers a venue for events of many scales as well as a central public open space that doubles as the neighborhood’s outdoor ...

OCT Bay

Located in Shenzhen, OCT Bay has a combined site area of approximately 1.25 square kilometers including equal parts new urban center and nature preserve. SWA provided both master planning and landscape architectural services for the entire site. As a new urban cultural and entertainment destination, OCT Bay provides urban amenities, entertainment components, p...

Kasumigaseki Plaza Renewal

Tokyo’s first high-rise and architectural landmark is located in the heart of downtown, where government and major private business offices are concentrated. Urban growth changed the dynamics of the building’s surroundings and left its public spaces ineffective and barren. The addition of new mixed-use buildings provided the owners with an opportunity to bring...