A Dynamic Human Experience for the New Heart of Scottsdale
Vehicular Circulation & Parking Strategy/ cars are parked at edges to maximize the pedestrian experience at project core.
La Via is all about the pedestrian experience; a series of compressed and dynamic spaces form the framework for a mixed use village.
Taller office buildings at core are framed by shorter cafe and retail buildings to preserve the pedestrian experience
Buildings are kept to a relatively low height to create a comfortable pedestrian experience
Key Planning Principles
Master Plan Solar Orientation Study. Narrow Passos are shaded primarily by architecture.
Buildings are sited to create dynamic pedestrian spaces; from narrow paseos to the central plaza.
Pedestrian Life on La Via Central Plaza is rich and varied.
The Central Plaza is framed by residential, ground floor cafes, and hotel uses. It is a place for play and relaxation
The La Via Paseos are intimate places of art and discovery
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
Vehicular Circulation & Parking Strategy/ cars are parked at edges to maximize the pedestrian experience at project core.
La Via is all about the pedestrian experience; a series of compressed and dynamic spaces form the framework for a mixed use village.
Taller office buildings at core are framed by shorter cafe and retail buildings to preserve the pedestrian experience
Buildings are kept to a relatively low height to create a comfortable pedestrian experience
Key Planning Principles
Master Plan Solar Orientation Study. Narrow Passos are shaded primarily by architecture.
Buildings are sited to create dynamic pedestrian spaces; from narrow paseos to the central plaza.
Pedestrian Life on La Via Central Plaza is rich and varied.
The Central Plaza is framed by residential, ground floor cafes, and hotel uses. It is a place for play and relaxation
The La Via Paseos are intimate places of art and discovery
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationScottsdale, Arizona, United States
ClientJDM Ref Transition, LLC
SERVICE:
Size28 acres

Embracing the legacy of Scottsdale and re-imagining its development possibilities, La Via is positioned as a village of the future that looks beyond simple mixed-use functionality. By aggregating innovation-centric businesses, artists-in-residence, and a rich network of open spaces, La Via will engender unique associations and collaborations that will propel North Scottsdale into the future. Unique master planning and building massing integrates meandering pedestrian spaces and iconic plazas with the full spectrum of uses on site. This development moves past traditional Scottsdale models, blending innovation, art and community to  confidently assert itself as a new “desert jewel.”

Related Projects

Huamao Center

Huamao Center adds a major civic destination to the edge of Suzhou’s old town. Occupying 23.5 acres along the historic Shantang Canal, the project layers retail, office, and hospitality space into a human-scaled district rooted in the area’s history of water-based commerce, known for its classic Jiangnan water-town architectural style, with narrow lanes and st...

Chase Center Entertainment District

Chase Center, the new Golden State Warriors’ arena, anchors and enlivens San Francisco’s emerging Sports and Entertainment District. Integrated along a transit corridor within a formerly industrial part of the city, this new 24/7 facility offers a venue for events of many scales as well as a central public open space that doubles as the neighborhood’s outdoor ...

Burj Khalifa

Playing on the theme of “A Tower in a Park,” this shaded landscape creates a compelling oasis of green, with distinct areas to serve the tower’s hotel, residential, spa and corporate office areas. The visitor begins at the main arrival court at the base of the tower, where the “prow” of the building intersects a grand circular court—a “water room” defined by f...

Qingdao SIIC International Financial Center

Qingdao is the birthplace of Tsingtao Beer and, for over 20 years, the Tsingtao International Beer Festival was held on this site. SWA played a crucial role in preserving the community’s cultural landmark status as the land surrounding the festival site was transformed into a new urban campus and transit hub. Recently completed, the Qingdao SIIC International ...

Xiamen Air Headquarters

The Xiamen Airlines campus comprises three large buildings: the corporate headquarters, a business hotel, and a commercial center. To unify the site, the landscape spans across the campus as it transitions to express the distinct character of the various programs and patronage. Lush perimeter terraces adorn the stately Foster + Partners-designed buildings, med...

Chase Center Entertainment District

Chase Center, the new Golden State Warriors’ arena, anchors and enlivens San Francisco’s emerging Sports and Entertainment District. Integrated along a transit corridor within a formerly industrial part of the city, this new 24/7 facility offers a venue for events of many scales as well as a central public open space that doubles as the neighborhood’s outdoor ...

Gubei Gold Street

SWA was selected to conceptualize, design, and realize a rare find in bustling Shanghai—a pedestrian mall (Gold Street). The corridor occupies three city blocks, is flanked by 20-story high-rise residential towers with retail at street level and book-ended by SWA-designed parks. Creating an iconic presence and enlivening the area, the mall features plazas, fou...

Monet Avenue 2.0 at Victoria Gardens

A decade after completing Victoria Gardens, the owner looked to refresh the project to maintain its relevancy. SWA redesigned a three-block streetscape and plaza along Monet Avenue. The focus is on the next generation of users, with a shopping environment that highlights the social landscape and blurs the lines between retail and recreation. The design scope i...