{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationHouston, Texas United States
ClientHouston First Corporation
SERVICE:

As a city dominated by freeway infrastructure, Houston will be reconstructing portions of its iconic freeways in the near future. This created an opportunity for SWA to reclaim the Houston Interstate experience with a temporary art installation that provides a bold pop of color celebrating Houston’s diversity at eight key threshold bridges along the I-59/69 corridor. After winning a design competition held by Houston First Corporation, SWA developed a cost-effective and easily implementable urban art intervention that creates an impact perceptible at both a large scale and a high speed of travel through the freeway corridor.  Spanning eight gateway bridges that connect some of the City’s most vibrant neighborhoods, a ribbon graphic featuring an artistically interpreted image of Houston was printed on plastic strips and woven into the existing 6 foot tall chain link fence railing.

The pixelated mosaics were derived from photographs taken by Houston school children in a project developed by Geoff Winningham and his wife, Janice Freeman.  This urban art installation epitomizes the uniquely Houston experience through freeway infrastructure, the diversity of Houstonians, and the future of Houston.  This approach to urban art in the right-of-way is an initial step in SWA’s vision for a larger beautification program of Houston’s Freeways.

To make the Houston Bridges project a reality, Houston First Corporation partnered with a consortium including Scenic Houston, TxDOT, HISD, the Mayor’s Office of Cultural Affairs, and Sparq 1200, in addition to SWA Group and Rice Professor/Author Geoff Winningham.

Related Projects

Bray's Bayou

Stretching 35 miles from the mouth of the Houston Ship Channel westward through residential, commercial and institutional developments, Brays Bayou is one of the most important waterways in Harris County, and a critical link in the area’s watershed. The $450-million project was first established in the early 2000s, with the goal of mitigatin...

Hunter's Point South Waterfront Park

Hunter’s Point South Waterfront Park was envisioned as an international model of urban ecology and a world laboratory for innovative sustainable thinking. The project is a collaboration between Thomas Balsley Associates and WEISS/MANFREDI for the open space and park design with ARUP as the prime consultant and infrastructure designer.

What was once a ba...

Beijing Finance Street

Awarded after an international competition, the Beijing Finance Center Master Plan creates an international destination in West Beijing. The project, which includes a mix of uses—housing, retail, hotel office and cultural facilities—is focused in terms of the landscape design on a central park known as “The Heart” of western Beijing. SWA’s wo...

Houston Green Loop

With the coming expansion and realignment of the highways around Downtown Houston, SWA identified the opportunity to enact a bold vision: a multi-use branded connectivity system that will leverage the immense reconstruction investment. SWA’s concept creates a continuous pedestrian loop over, under, and around the downtown highway system, thus redirecting the u...

Santana Row

SWA provided full landscape architectural services for the development of a neo-traditional town center near downtown San Jose. The client’s vision called for a variety of design styles to create a town center with an impression of growth over time. This theme is expressed in building elevations as well as landscape design. The restaurants and boutique r...

Beijing Finance Street

Awarded after an international competition, the Beijing Finance Center Master Plan creates an international destination in West Beijing. The project, which includes a mix of uses—housing, retail, hotel office and cultural facilities—is focused in terms of the landscape design on a central park known as “The Heart” of western Beijing. SWA’s wo...

Ricardo Lara Park

Ricardo Lara Park is a vibrant city park and a case study in landscape infrastructure.  It demonstrates how a small investment and creative thinking about landscape can transform the very infrastructure that has long divided and isolated a community into an amenity that unites it, offering much-needed environmental and recreational benefits.

Here, more ...

Bray's Bayou

Stretching 35 miles from the mouth of the Houston Ship Channel westward through residential, commercial and institutional developments, Brays Bayou is one of the most important waterways in Harris County, and a critical link in the area’s watershed. The $450-million project was first established in the early 2000s, with the goal of mitigatin...