A contemporary representation of the historic Al Balad District within the heart of Jeddah in Saudi Arabia.
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationJeddah, Saudi Arabia
ClientDar
Size5.7 sqkm

For many Muslims making the holy pilgrimage to Makkah, the journey begins in Jeddah. Recognizing the resource strain from religious tourism, Saudi Arabia’s Vision 2030 plan outlined the need to address the city’s mounting concerns surrounding housing, mobility, and flooding.

SWA’s Central District master plan introduces 58,000 new accommodations with an impressive 40% of the total area dedicated to green spaces. These programs integrate with world-class facilities, including a state-of-the-art stadium, an immersive oceanarium, and a cultural hub featuring an opera house.

Sustainable mobility is a key focus, with enhanced pedestrian and cycling infrastructure integrated with mass transit systems. The Makkah Trail Park, reimagining the historic Hajj pilgrimage pathway, showcases Jeddah’s role as a gateway to Makkah.

Environmental strategies include flash flood mitigation, heat reduction measures, and native plant use for water conservation and biodiversity enhancement. Carbon reduction efforts encompass low-embodied carbon materials and energy-efficient design elements.

The project blends Al Balad and Hejazi vernacular forms with modern urban planning, creating a cohesive open space network that respects Jeddawi culture and Jeddah’s natural environment. By integrating park spaces with civic assets and designing areas to encourage socio-economic mixing, the plan aims to foster social integration and potentially facilitate upward mobility.

Related Projects

Norton Rose Fulbright Tower

Standing 28 stories tall, Norton Rose Fulbright Tower integrates the nearby park’s essence into its design, blending the natural landscape with the office tower.

The design connects indoor and outdoor spaces by extending interior lobby finishes into the public realm and flowing exterior planting into ground-floor retail areas, strengthening the li...

Dubai Expo 2020

From October 2021 to April 2022, the City of Dubai hosted the World Expo: a large-scale International Registered Exhibition that brings nations together with universal themes and immersive experiences. It comprises an entirely new city, built on a 1,083-acre site between Dubai and Abu Dhabi. The Expo site is organized around a central plaza linked to three mai...

Katy Trail

Katy Trail represents a remarkable resource for the residents of the Dallas Fort Worth region. This project enlivens and makes accessible right-of-way established by the storied, but later abandoned, Missouri-Kansas-Texas (better known as the “Katy”) line, and serves as a unifying element for the surrounding neighborhoods. Katy Trail provides appro...

Golden Gate National Recreation Area

In the early 1970s, the National Park Service began the enormous task of creating a new national recreation area in the midst of an urban center—the San Francisco Bay Area, home to 4.5 million people at the time. Riding the wake of the environmental revolution of the late 1960s, the Park Service would need to find consensus among a wide range of constituents, ...

Pacific Plaza

The latest step in the renaissance of Downtown Dallas has arrived with Pacific Plaza, a 3.89-acre public park that serves the central business district’s burgeoning population and contributes substantially to the city’s outdoor experience. The first of an ambitious four-park initiative, Pacific Plaza complements adjacent urban greenspace with a varied program ...

Uptown ATX Master Plan

Previously a single-use, auto-centric office complex, Uptown ATX is a 66-acre transformation resulting in a transit-oriented, mixed-use neighborhood that further bolsters the burgeoning technology hub of Northwest Austin. Situated between the Charles Schwab campus and The Domain, the Uptown ATX master plan features 3.2 million square feet of workspace, 2.9 mil...

Burlingame Town Square

SWA partnered with the City of Burlingame to transform a surface parking lot into “The Grove,” a vibrant 1-acre community gathering space envisioned as downtown Burlingame’s outdoor living room. Blending urban functionality with engaging public amenities, the design features a grid of deciduous trees, a central glass-clad fountain with a cascading waterfall, c...

Resonant Memory: One October Memorial

Inspired by the shared love of country music that brought people from all over the world together for the Route 91 Music Festival, Resonant Memory is based on the shape of an acoustic guitar. The design makes particular use of the instrument’s sound hole as a recurring motif to represent absence, honoring the lives lost on October 1, 2017, in Las Vegas, Nevada...