As a city dominated by freeway infrastructure, Houston will be reconstructing portions of its iconic freeways in the near future. This created an opportunity for SWA to reclaim the Houston Interstate experience with a temporary art installation that provides a bold pop of color celebrating Houston’s diversity at eight key threshold bridges along the I-59/69 corridor. After winning a design competition held by Houston First Corporation, SWA developed a cost-effective and easily implementable urban art intervention that creates an impact perceptible at both a large scale and a high speed of travel through the freeway corridor. Spanning eight gateway bridges that connect some of the City’s most vibrant neighborhoods, a ribbon graphic featuring an artistically interpreted image of Houston was printed on plastic strips and woven into the existing 6 foot tall chain link fence railing.
The pixelated mosaics were derived from photographs taken by Houston school children in a project developed by Geoff Winningham and his wife, Janice Freeman. This urban art installation epitomizes the uniquely Houston experience through freeway infrastructure, the diversity of Houstonians, and the future of Houston. This approach to urban art in the right-of-way is an initial step in SWA’s vision for a larger beautification program of Houston’s Freeways.
To make the Houston Bridges project a reality, Houston First Corporation partnered with a consortium including Scenic Houston, TxDOT, HISD, the Mayor’s Office of Cultural Affairs, and Sparq 1200, in addition to SWA Group and Rice Professor/Author Geoff Winningham.
Mason Park Bridge
Prior to construction of this Brays Bayou feature, road and rail infrastructure had conspired with the waterway to sever connectivity between parks and surrounding neighborhoods. The Mason Park Pedestrian Bridge, part of a larger effort including trails, seating plazas, lighting, and planting, connects the north and south parts of the City of Houston’s Mason P...
Southern Gateway Park
The Southern Gateway Public Green will cap Highway 35 in South Dallas directly adjacent to the Dallas Zoo and the Oak Cliff neighborhood. The park’s design effectively reconnects the neighborhood, which was cleaved by the highway’s construction many decades ago.
Recognizing the reunification’s significance, the cap park design introduces the 12th Stree...
Promenade on Forest
Opened in June 2020, the Promenade on Forest transformed one of downtown Laguna Beach’s primary streets into a pedestrian-only promenade for the summer. The effort converted a three-block section of the road from a one-way vehicular corridor with angled parking stalls into a car-free zone with cafe seating, work from local artists, and retail display areas. Th...
Thousand Oaks Urban Forestry Master Plan
While residents and businesses are clearly proud of the City of Thousand Oaks’ two-decade-long “Tree City USA” designation, recent drought conditions created an urgent need for the City to decrease grassy landscapes and update maintenance practices. As a key part of these efforts, the City selected SWA, along with team partners Planning & Energy/Entitlemen...